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MarketWatch.com Encourages More Visitors with Launch of Exchange-Traded Fund Center on Its Flagship CBS MarketWatch Web Site

SAN FRANCISCO--(BUSINESS WIRE)--July 26, 2004--MarketWatch.com, Inc. (Nasdaq:MKTW), a leading provider of business news, financial information and analytical tools, announced today that it has unveiled the CBS MarketWatch ETF Center, accessible through cbs.marketwatch.com. The ETF Center will provide visitors with a range of new content, while providing advertisers with yet another premium brand advertising opportunity on the Company's flagship Web site.
The CBS MarketWatch ETF Center provides a diverse array of investment tools, performance calculators and rankings, along with daily news, feature stories and columns, such as "ETF Investing," the popular weekly column by CBS MarketWatch reporter John Spence. The new ETF Center guides users through each stage of the investment cycle, helping investors select and analyze funds as they build and track their ETF-based portfolios.

"MarketWatch.com designed the ETF Center to meet the growing investor demand for daily, up-to-the minute information and education about ETFs," said Bill Bishop, executive vice president and general manager, MarketWatch.com. "The launch of this product underscores MarketWatch's strategy to invest in educational, high-quality content that visitors value and that advertisers want to sponsor."

The Vanguard Group is the premier launch sponsor for the CBS MarketWatch ETF Center.

ETFs are among the fastest growing investment vehicles in financial services. ETF assets on the Amex, where most trade, grew 50% in the last year to $181 billion in total assets, according to a recent exchange report.

Exchange-traded funds are index funds that do not sell shares directly to investors, but instead are bought and sold like stocks on open exchanges. Unlike index mutual funds, ETFs are priced and can be traded throughout the day, in addition to being sold short or bought on margin. ETFs offer certain advantages over index funds, such as diversification and tax efficiencies, but entail other disadvantages, such as higher commissions.

MarketWatch ETF Center was first unveiled this past spring as an offering to clients of CBS MarketWatch Information Services, the company's content-licensing division.

About MarketWatch.com, Inc.

MarketWatch.com, Inc. (MKTW) is a leading provider of business news, financial information and analytical tools. Founded in 1997, the Company operates two award-winning Web sites, CBS.MarketWatch.com and BigCharts.com. The Company produces the syndicated CBS MarketWatch Weekend program, airs financial reports over The CBS Television Network and provides updates every 30 minutes on the MarketWatch.com Radio Network. MarketWatch.com also offers subscription products for individual investors, including The Hulbert Financial Digest, Retirement Weekly and The Technical Indicator. The Company's MarketWatch Information Services group is a leading licensor of market news, data, investment analysis tools and other online applications to financial services firms, media companies, wireless carriers and Internet service providers.

Contacts


MarketWatch.com
Dan Silmore, 415-733-0582 (Media Relations)
dsilmore@marketwatch.com
Anna Yen, 415-616-7214 (Investor Relations)
ayen@marketwatch.com
or
Bolde Communications
Elizabeth Ames, 212-727-1680
eames@boldepr.com

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